Refusal 05 · Principle · House rule
No decorative actives
Ingredients cannot exist only because they look impressive on a label.
decision ledger · Ethical principle
The refusal
A label can become a mood board. Anvaira will not keep an active because the name sounds expensive if the role is already covered or the purpose cannot stand.
- Sources or observation
- A label can become a mood board. Anvaira will not keep an active because the name sounds expensive if the role is already covered or the purpose cannot stand.
- Decision
- Principle · House rule
House Letters
Receive future refusals and formulation decisions.
Follow the decisions that made the formula smaller. Receive future refusals, the reasoning behind them and the first finished sources when it exists.