Your information, held with care.

What we collect

When you subscribe to Anvaira House Letters, we collect the information you choose to share with us, such as your name, email address, and what draws you to the house.

We also record limited first-party attribution information when it is present, including the page where a visit began, the referring website, campaign parameters such as UTM values, and advertising click identifiers. This information may be connected to a form you submit or to a commerce cart and resulting order.

How we use it

We use House Letters information to send Anvaira updates, opening-release timing, formulation notes, and the story of the making. We may also use it to understand which rituals our community is most interested in.

Attribution information helps us understand which editorial pages, collaborations, and campaigns introduce people to Anvaira. We use it for measurement and campaign planning, not to change product prices or restrict access to the site.

Analytics and advertising choices

Google Analytics, Meta, and Pinterest measurement tools are optional and load only after you accept optional tracking in the privacy choices banner. You can decline them without changing your access to the website, and you can reopen Privacy choices from the footer at any time.

Email preferences

You can unsubscribe from marketing emails at any time using the link in our emails or by contacting us at hello@theanvaira.com.

Service providers

We may use trusted service providers to operate this website, send emails, and protect the site. They may process information only as needed to provide those services to Anvaira.

Sharing

We do not sell House Letters information. We may disclose information if required by law or to protect the rights, safety, and security of Anvaira, our visitors, or others.

Contact

For privacy questions or requests, contact hello@theanvaira.com.